Can a GPO Partnership Help Your Brand Expand?

Leverage a Purchasing Partnership to Scale Smarter

Opening a restaurant, bar, or other foodservice operation is one of the most challenging entrepreneurial ventures you can embark on. Competing against large brands with significant resources can feel daunting, especially when it comes to purchasing supplies, ingredients, and services. That’s where group purchasing organizations (GPOs) step in.

GPOs offer a way for smaller and emerging brands to tap into collective buying power, professional procurement expertise, and valuable operational resources.

Fake the Buying Power of Big Brands

Foodservice businesses operate on thin margins. It’s a trademark of the industry, but it makes purchasing the appropriate quality and number of supplies difficult. Large, established brands can leverage their extensive buying power to negotiate optimal prices for everything from ingredients to small wares to facility services. 

How can newer or smaller brands compete? Group purchasing organizations combine the buying power of their membership to negotiate better programs with suppliers. When your brand becomes a member, you gain access to those optimized deals. This can translate to lower upfront pricing or money back through rebates – it depends on the GPO and your specific partnership.

Supplement Your Small-Scale Procurement Team

Buying just involves placing orders. Procurement is about strategizing, comparing programs, and optimizing purchasing to meet business objectives. All emerging brands buy supplies, ingredients, and services, but creating a strong procurement process requires time, staffing, and resources.

A GPO partnership connects you with a full team of procurement experts. The right procurement partner can help you use purchasing strategies to:

• Elevate your menuing
• Meet budgetary restraints
• Reduce staff labor demands

It’s all about finding the right solutions to meet your business goals.

Gain Access to Resources

Procurement processes can be made easier with the right resources. Therein lies the third benefit of partnering with a GPO. Some group purchasing organizations, like Foodbuy Foodservice offer the option to sign up for additional purchasing resources like

• eProcurement platforms – reducing labor needs around buying.
• Data analytics platforms – allowing you to make decisions based on data.
• Culinary support services – connecting you with back-of-house strategies.

From managing your spend data to working with culinary procurement experts, these resources can help you get a leg up on operational efficiency and budgetary constraints.

Find the Right Partner to Grow Your Brand

For growing foodservice brands, a GPO partnership can be a strategic tool for saving money, streamlining operations, and unlocking new resources. Foodbuy Foodservice stands out as the largest GPO in the industry, offering our Members access to competitive contracts, robust data and analytics, and specialized services such as culinary consulting and eProcurement tools. By combining these benefits, Foodbuy Foodservice helps operators transform everyday purchasing into a driver of growth and efficiency.

Fill out our interest form to take the next step toward expanding your brand.